10 Best Eco-Friendly Cleaning Products in India (2025): Expert Tested & Verified
Do you ever wonder what happens to all those cleaning products that swirl down your drain? I certainly did, especially after learning that conventional cleaners can contain up to 62 different chemicals that eventually find their way into our water systems. That’s when my journey toward eco-friendly cleaning began – not just as a blogger, but as a concerned parent wanting safer options for my family and our planet.
Today, I’m excited to share what I’ve learned about the best eco-friendly cleaning products available in India. The market is booming – projected to grow from ₹1,050 million in 2024 to a staggering ₹5,825 million by 2029, according to recent market analysis.
Why Make the Switch to Eco-Friendly Cleaning Products?
Remember that distinctive “clean” smell from conventional products? I used to think it meant my home was truly clean. In reality, those potent fragrances often mask harmful chemicals like phthalates, ammonia, and chlorine bleach. These compounds not only irritate our respiratory systems but can trigger allergies and asthma attacks.
When I switched to eco-friendly alternatives, the first thing I noticed wasn’t just the gentler scents – it was how my youngest son’s persistent cough mysteriously disappeared within weeks. That personal experience aligns perfectly with research from the Environmental Science & Technology journal showing how conventional cleaning products can impact indoor air quality.
Beyond personal health, the environmental benefits are tremendous:
Biodegradable ingredients that break down naturally
Reduced plastic pollution through sustainable packaging
Minimal carbon footprint from production processes
Protection of aquatic ecosystems from harmful chemicals
What Makes a Cleaning Product Truly Eco-Friendly?
Before diving into specific recommendations, let’s clarify what “eco-friendly” actually means. In my research interviewing manufacturers and environmental scientists, I’ve discovered these essential verification markers:
Third-Party Certifications
The most reliable eco-products carry legitimate third-party certifications. In India, look for:
Ecocert: A rigorous international certification for natural and organic products
GreenPro: India’s own certification that evaluates environmental impact across a product’s lifecycle
Global Organic Textile Standard (GOTS): Particularly relevant for cleaning cloths and accessories
Transparent Ingredient Lists
Authentic eco-friendly products proudly display complete ingredient lists – no hiding behind vague terms like “fragrance” or “cleaning agents.” If a brand claims to be green but won’t disclose what’s inside, consider that a red flag.
Sustainable Packaging Commitments
Packaging speaks volumes about a company’s environmental commitment. The best brands use:
Recycled or recyclable materials
Biodegradable packaging options
Refill programs to reduce waste
Minimal plastic usage
Top 10 Eco-Friendly Cleaning Products in India
After testing dozens of products and analyzing hundreds of customer reviews, here are my top recommendations for every cleaning need in your home:
1. The Better Home Cleaning Kit
Why it’s genuinely eco-friendly: The Better Home stands out with their complete transparency. Their MSDS (Material Safety Data Sheets) are publicly available, confirming their products are biodegradable and free from harmful chemicals. Their commitment extends to their innovative subscription model that includes packaging return for recycling.
I’ve been using their Multi-Purpose Spray for three months now, and it handles everything from kitchen counters to bathroom tiles with remarkable efficiency. The subtle lemongrass scent is refreshing without being overwhelming.
Price: ₹799 for the complete kit (floor cleaner, bathroom cleaner, dishwashing liquid, and multi-purpose cleaner)
2. Koparo Clean Multi-Surface Cleaner
Why it’s genuinely eco-friendly: Koparo has earned my trust through their rigorous testing protocols and commitment to plant-derived ingredients. Their formulations exclude over 25 harmful chemicals commonly found in conventional cleaners, including phosphates, sulfates, and parabens.
What truly impresses me is their refill program that reduces plastic usage by 85% compared to buying new bottles each time. Their multi-surface cleaner effectively tackles grease and grime without leaving chemical residues behind.
Price: ₹299 for 500ml
3. Ecofy All-Purpose Cleaner
Why it’s genuinely eco-friendly: Ecofy holds the prestigious GreenPro certification, which subjects products to a comprehensive analysis of their environmental impact – from raw material sourcing to disposal. This certification confirms their products are free from carcinogens, reproductive toxins, and other harmful substances.
Their spray bottles are made from 100% post-consumer recycled plastic, and their formulation uses citrus extracts as natural degreasers.
Price: ₹349 for 500ml
4. Born Good Dishwashing Liquid
Why it’s genuinely eco-friendly: Born Good publishes a complete ingredient transparency list that reveals their dishwashing liquid contains only plant-derived surfactants, essential oils, and natural preservatives. Their products are certified safe for children and pets through independent laboratory testing.
I particularly appreciate their commitment to using essential oils instead of synthetic fragrances, which eliminates potential allergens while still providing a pleasant cleaning experience.
Price: ₹249 for 500ml
5. Rustic Art Organic Laundry Soap
Why it’s genuinely eco-friendly: Rustic Art’s laundry soaps carry organic certification and feature a unique cold-process soap making technique that preserves the natural glycerin, creating a gentler product. Their products are completely biodegradable, with testing showing 99% decomposition within 28 days.
As someone with sensitive skin, I’ve found their laundry soap remarkably gentle while still effective at removing stubborn stains.
Price: ₹325 for 500g
6. Safekind Floor Cleaner
Why it’s genuinely eco-friendly: Safekind adheres to EU REACH regulations, which represent some of the strictest chemical safety standards globally. Their floor cleaner uses food-grade ingredients that are safe enough to use around pets and crawling babies.
Independent laboratory testing confirms their claims of being free from harsh chemicals while still effectively eliminating 99.9% of germs.
Price: ₹399 for 1 liter
7. Puer Natural Toilet Cleaner
Why it’s genuinely eco-friendly: Puer has obtained cruelty-free certification, ensuring no animal testing throughout their development process. Their toilet cleaner uses citric acid and plant-derived surfactants to dissolve limescale and disinfect without the harsh chemicals found in conventional toilet cleaners.
What makes this product stand out is the effective removal of stains without the intense chemical smell typically associated with toilet cleaners. The most impressive aspect of this product is its effectiveness without resorting to chlorine bleach or other environmental toxins.
Price: ₹279 for 500ml
8. Herb & Earth Multi-Purpose Cleaning Concentrate
Why it’s genuinely eco-friendly: Herb & Earth has achieved plastic-neutral certification by recovering and recycling as much plastic as they use in their packaging. Their concentrated formula means less packaging and shipping weight, reducing the carbon footprint by up to 90% compared to ready-to-use products.
Their lifecycle analysis documents are publicly available, confirming their environmental claims with hard data.
Price: ₹399 for 100ml concentrate (makes 5 liters when diluted)
9. Bio Bloom Natural Glass Cleaner
Why it’s genuinely eco-friendly: Bio Bloom products carry ECOCERT certification, an internationally recognized standard for natural and organic products. Their glass cleaner uses vinegar and essential oils instead of ammonia, making it safer for both your health and the environment.
I’ve found their glass cleaner particularly impressive for streak-free cleaning of mirrors and windows without the headache-inducing fumes of conventional products.
Price: ₹249 for a 500ml spray bottle
10. Earthology Zero-Waste Cleaning Bar
Why it’s genuinely eco-friendly: Earthology operates on a plastic-negative business model, removing more plastic from the environment than they produce. Their cleaning bar comes in plastic-free packaging and works as an alternative to liquid cleaners for dishes, surfaces, and even laundry.
Through their transparent supply chain documentation, they verify that all ingredients are biodegradable and sourced from sustainable farms in India.
Price: ₹199 for 100g bar
How to Transition to an Eco-Friendly Cleaning Routine?
If you’re feeling inspired to make the switch, here’s my recommended approach based on helping dozens of friends and family members transition to greener cleaning:
Start with one category – Begin with products you use most frequently, like dishwashing liquid or all-purpose cleaner
Use up what you have – Unless they contain highly toxic ingredients, using existing products prevents waste
Read labels carefully – Be aware of greenwashing tactics where products appear eco-friendly but aren’t
Consider DIY alternatives – Simple ingredients like white vinegar, baking soda, and lemon juice can handle many cleaning tasks effectively
Where to Buy Eco-Friendly Cleaning Products in India?
Finding these products has become much easier in recent years. Here are your best options:
Direct from brand websites – Often offers the freshest products and subscription options
Online marketplaces – Amazon, Flipkart, and BigBasket all have dedicated eco-friendly sections
Specialty eco-stores – Websites like Brown Living and EHA.eco specialize in sustainable products
Physical retail – Stores like Organic India and Nature’s Basket increasingly stock eco-friendly cleaning options
Making a Lasting Impact Beyond Your Purchase
Your decision to switch to eco-friendly cleaning products creates ripples beyond your home. When you choose sustainable products, you’re:
Supporting Indian companies pioneering sustainable manufacturing
Creating demand that encourages more brands to adopt eco-friendly practices
Protecting water systems that millions of people rely on
Reducing your household’s carbon footprint
Every time I use these products, I’m reminded that small, consistent choices add up to significant change. My family’s transition to eco-friendly cleaning has inspired at least seven other households in our apartment complex to make similar switches – proving that sustainable living can be contagious in the best possible way.
The Bottom Line: Clean Doesn't Need to be Toxic
The Indian eco-friendly cleaning market is projected to grow at an impressive 33% CAGR through 2029, reflecting growing consumer awareness about environmental and health concerns. As this market expands, we can expect more innovative products and greater accessibility across different price points.
I hope this guide helps you navigate the sometimes confusing world of eco-friendly cleaning products. Remember that perfection isn’t the goal – each sustainable swap contributes to a healthier home and planet.
Have you tried any of these products? Or do you have other eco-friendly cleaning favorites? I’d love to hear about your experiences in the comments below!